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Pure Style

As savvy style lovers know, good design is everywhere these days. Finding it isn’t the issue. Sorting through all the wonderful options available to create cohesive, well-integrated, and personal rooms is.

First, you need a point of view. I start with a dozen or more nouns and adjectives (like, say, “pure,” “romantic,” or “organic”) that describe my basic design philosophy. Each one of these words means something specific in the language of interiors, suggesting an extended family of suitable materials, color palettes, forms, textures, floor coverings, fabrics, furnishings, and accessories for any given project, which is of course open to each of our personal interpretations.

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Plenty of people today, for example, want to come home to a refuge, a sanctuary, an antidote to life’s hectic daily pace. They want what I would call “pure” design. This is design that’s honest, that refreshes, that doesn’t try to be something it’s not. It’s a distinctly sincere, American approach to design.

To create a soothing environment, select a nicely edited, tightly disciplined palette of neutrals and naturals. Neutrals have the anonymity and flexibility to work well with everything: they relax the eyes. Naturals, on the other hand, make a defined statement; they suit some styles, but not others—both tend to reflect light back into a room, endowing it with a kind of serenity, and a quiet visual optimism. When choosing decorating styles, pair complementary materials and motifs with appropriate decorating efforts—in other words—forego the grass cloth if you’re doing Art Deco.

Floor coverings set the mood with one broad stroke, defining the design direction and providing a foundation for what the room can become. Take a Karastan plush, tufted carpet such as Alamitos Bay, for example. This luxurious style isn’t a solid, per se, but a flecked neutral. In colorations such as the oatmeal-like Cracked Reed or granite-like Calico, it lays the groundwork for a casual, comfortable space that’s about kicking back and relaxing. Karastan’s SisalWool collection, offering a soft, textured solid group of designs, works the same way, providing a comfortable, durable background for just about any decorating style.

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Karastan’s Alamitos Bay and SisalWool Collection, as well as many other designs like them, can be the initial building blocks of a spa-like environment, pleasing the hand as much as the eye. These natural wool carpets invite you to sit or even lie down on them, and they embrace you when you do. When there’s a choice, opt for natural fibers. They’re “pure” in the strictest sense of the word, and always beautiful, healthy, and smart. Not only are they more durable and easier to keep clean because of their natural resilience to dirt and soiling, but wool is non-allergenic, crush resistant and naturally flame retardant.

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Carpets like these inspire the use of beautiful woods, quarried stones as well as wall coverings of woven natural fibers or grass—other “pure” materials creating a careful balance of warm and cool elements. This mix results in an informal space that feels like it responds to the earth, and actually is closer to nature.

Pure design is where we’re all heading. It’s the first step in great design, just like the right carpet underfoot. What better way to stay grounded than with a Karastan carpet or rug?

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